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2025.12.02
The "100 MVP Managers 2025" selection, hosted by Manager Today magazine, has entered its 18th edition, with the awards ceremony recently held at the Shangri-La Far Eastern, Taipei. Amidst global upheaval, rising geopolitical risks, and rapidly advancing technology, worldwide enterprises face unprecedented challenges and transitions. This year's selection focused on outstanding managers who have excelled in navigating change and creating value for their organizations, honoring 100 leaders from various industries.
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BIG DATA Co., Ltd.’s commitment to promoting sustainable cross-sector collaboration has been recognized! The first "ESG for Culture Impact Awards," hosted by the Taiwan Creative Content Agency (TAICCA), held its ceremony on the 21st. BIG DATA Co., Ltd.'s platform, DailyView, won the "Multi-Collaboration Award" for its series of reports, "Looking Back at the Vanishing Cultural Coordinates Under the Wave of Technology." Wei Chiang, COO of BIG DATA, who accepted the award, stated that BIG DATA Co., Ltd. is long dedicated to data insight, content reporting, and issue curating. This award showcases BIG DATA's strength and corporate responsibility in cultural communication, cross-sector collaboration, and promoting sustainability.

BIG DATA Co., Ltd., through its Taiwan’s largest data analysis platform, DailyView, hosted "Dailyview Best Reviewed Online Awards 2025" awards ceremony yesterday (21st). Under the theme "AI Leading, Trust First," the event aimed to recognize exemplary brands that prioritize "trust" as the core of sustainable corporate development amidst the surging wave of AI innovation. Out of over a thousand corporate brands, 32 outstanding enterprises and individuals were ultimately selected. These winners demonstrated positive influence and set a high standard by utilizing trust to cultivate a reputable digital word-of-mouth environment.In the individual award categories, STARLUX Airlines Chairman Kuo-wei Chang was honored with the "Annual Most Internet Highly-Acclaimed Influential Corporate Leader" award. Astrologer/YouTuber Jesse Tang and South Korean cheerleader Dahye Lee secured the "Annual Most Internet Leader Value YouTuber" and "Annual Most Internet Leader Value Cheerleader" awards, respectively. This year also saw the introduction of the "Annual Most Internet Highly-Acclaimed Influential Social Media Editor" award, which was claimed by FamilyMart.

The wave of artificial intelligence is changing the rules across many industries and rapidly altering the nature and complexity of financial crime. Celebrating its tenth anniversary, data technology leader BIG DATA Co., Ltd. today (October 8th) announced a strategic collaboration and the signing of a Memorandum of Understanding (MOU) with Deloitte Taiwan, the nation's largest accounting firm. The partnership aims to jointly promote data-driven technology-based fraud prevention services, assisting domestic enterprises in actively analyzing complex financial crime activities and utilizing AI to enhance fraud detection effectiveness. This collaboration will enable companies to boost fraud detection efficiency and help protect clients' valuable assets.

The "pet economy" continues to heat up. Data technology leader BIG DATA Co., Ltd. today (August 29th) released its latest "Turning Food into Gold: 2025 Pet Food Hot Spots" Insight Report. Through its public opinion analysis software, KEYPO, the report observed the period from July 1, 2021, to June 30, 2025, finding that despite fierce market competition, the overall key buzz volume continues to grow year over year. Notably, the buzz surrounding "functional canned food" grew by nearly 59% over four years. Pet owners' selection logic has evolved from "just feeding the pet" to prioritizing "effective and safe eating." Furthermore, in 2025, the buzz volume for dog food brands' direct-to-consumer (D2C) channels increased by 195% annually, surpassing Shopee to become the leading online channel, accounting for 43.4%. BIG DATA Co., Ltd. points out that pet owners' consumption behavior is shifting from price sensitivity to focusing on product ingredients, usage scenarios, and authentic recommendations, with a high concentration on brand private domain marketing and personalized interaction. Recently, BIG DATA Co., Ltd. once again partnered with AI-leading marketing technology company adGeek to jointly host the seminar "Reap the Pet Profits! Full-Process Strategy for AI Data-Driven Customer Acquisition to Conversion." Chen Chao-Hsiung, Director of Data Solutions at BIG DATA Co., Ltd., and Liu Chia-Chih, Associate Deputy Director of Customer Success at adGeek, provided in-depth analysis from the perspectives of data insight, media planning, and practical experience, dissecting how brands can utilize AI Agent technology to grasp pet owners' purchasing intentions and behavioral profiles, achieving precise marketing that "addresses the right pain points and caters to individual preferences."

As the housing market continues to cool down, how can construction companies break through and flip public decision-making on home purchases? Data technology leader BIG DATA Co., Ltd. today (July 30th) released its latest Insight Report, "The Cold Homebuying Market and Heating Buzz: Three New Mindsets Every Construction Company Should Know." Through its public opinion analysis software, KEYPO, the report observed the period from January 1, 2022, to May 31, 2025, finding that despite the competitive pressure of a "massive supply surge," key consumer buzz volume continues to grow. While "rent vs. buy" buzz soared 89.3% over three years, it reversed in 2025 to favor "buying is more cost-effective," reflecting a rapid shift in consumer perception. Furthermore, the buzz surrounding "home purchase includes furnishings/appliances" has seen over 50% growth for two consecutive years. Large construction companies are also capitalizing on the AI wave by integrating technology from construction to showroom viewing to highlight brand technical strength—all visible highlights of the latest trends. BIG DATA Co., Ltd. indicates that the consumer home-buying journey is shifting from "comparing price and location" to pursuing a complete feeling of "high trust, genuine experience, and shareability." In 2025, Threads for the first time surpassed Facebook to become the hottest social media platform for construction company evaluations. Discussions on technological applications like AI showroom viewing and architectural records are also consistently heating up. Housing market competition has evolved from a "price war" to a "trust war" and "experience war." Only by leveraging data insight to address demand and crafting a home-buying experience that is genuinely felt and enjoyable to share on social media can a real estate brand achieve a critical breakthrough.

Data technology leader BIG DATA Co., Ltd. hosted its annual technical event, BIG DATA EVENT 2025, yesterday (June 19th), centered on the theme "AI. TRUST. INSIGHTS. From Data to Decisions." Marking the company's 10th anniversary, the event saw the release of several brand-new AI products, including KEYTECTOR for enterprise anti-counterfeiting detection, KEYKYC for real-time commercial risk intelligence, and the AI Public Opinion Analyst KEYPO Agent. The event also featured Associate Professor Ling-Jye Kung from the Department of Information Management at National Taiwan University, who shared insights on how AI technology plays a crucial role in rebuilding trust. Staney Kim, Founder and CEO of BIG DATA Co., Ltd., stated that the company has consistently maintained data technology as its core and trust as its foundation, continuously investing in AI research and product upgrades. Looking ahead to the next decade, the company will continue to utilize the "Intelligent Data Value Chain" full-process data service to fully assist enterprises in transforming data into valuable, reliable, and actionable decision assets.

Facing the escalating challenges of declining birth rates and an aging population, Taiwan's labor market is experiencing an unprecedented talent gap, with the National Development Council projecting a shortage of 480,000 professional talents by 2030. The wave of AI transformation is accelerating corporate digitalization, further exacerbating the scarcity of specialized talent in the data technology sector. To continuously reinforce talent sustainability and deepen corporate competitiveness, BIG DATA Co., Ltd. today (March 14th) officially announced its renewed commitment to the "TALENT, in Taiwan Alliance for Talent Sustainability," endorsing the six major talent sustainability indicators: "Meaning & Value," "Diversity & Inclusion," "Compensation & Incentives," "Physical & Mental Health," "Cultivation & Growth," and "Communication & Experience." Wei Chiang, COO of BIG DATA Co., Ltd., stated that talent is the core driver of enterprise development and a key indicator influencing corporate competitiveness. "By combining resources from industry, government, and academia, along with our own data technology influence, we will continue to invest in talent development, promoting a diverse, inclusive, and innovative workplace where both the company and its talent can achieve mutual growth."

BIG DATA Co., Ltd. and the STUF United Fund Asia-Pacific Center (STUF APC) today (January 24th) announced the Top 10 Companies for "Youth Empowerment Positive Influence." This survey utilized KEYPO to assess Taiwan's top 500 listed companies by market value from January 1, 2021, to September 30, 2024. Companies were evaluated based on their international influence, youth engagement, tangible results, and innovation and sustainability performance. Companies including Uni-President (7-Eleven Taiwan), FamilyMart, China Steel Corporation (CSC), and Formosa Petrochemical made the list. Wei Chiang, COO of BIG DATA Co., Ltd., stated that cultivating young talent is a long-term investment in a company's hidden value. This survey selected 20 listed companies by BIG DATA, which STUF APC then narrowed down to 10. Rebecca Shen, Director of STUF and CEO of the COP project, emphasized that youth are not just the hope for the future but a force for change today, and corporate support amplifies their influence. This collaboration embodies this spirit, hoping to inspire more enterprises to work together, promote generational coexistence, and showcase Taiwan’s sustainability value to the world.

The 2nd "IT Matters Awards" ceremony was held on December 11th. BIG DATA Co., Ltd. won the prestigious "IT Matters Social Impact Product Award" for its public opinion analysis software, KEYPO. Staney Kim, Founder and CEO of BIG DATA Co., Ltd., expressed gratitude for the recognition from the IT Matters Awards and the judging panel. He stated, "We focus on utilizing leading and practical big data technology to assist enterprises, academic research units, government agencies, and non-profit organizations in meeting diverse needs, including 24-hour comprehensive business intelligence enablement, accurate social listening, and ESG risk management. This drives digital transformation and creates greater value and impact." He added that 2025 marks BIG DATA Co., Ltd.'s 10th anniversary, and the company is preparing for its Initial Public Offering (IPO), expecting to continue combining data power with innovative technology to contribute more to industry development and build a positive future together.

The "2024 Distinguished Public Relations Awards," organized by the Public Relations Foundation, recently held its ceremony at the International Convention Hall of Shih Hsin University's College of Management. BIG DATA Co., Ltd. made its debut appearance, competing in the "Private Sector Brand Communication Award" category with its "Perfect Full Moon" Mid-Autumn cultural and creative floral gift set. By skillfully using its brand data capabilities to identify the key factors influencing Mid-Autumn gift boxes and converting this data into physical Chinese pastries, the creativity of transforming the virtual into the tangible deeply impressed the judges. The company clinched the Award of Excellence in the "Private Sector Brand Communication Award" category. Chiang Chih-Wei, COO of BIG DATA Co., Ltd., expressed her gratitude to the judging committee for their affirmation, the execution team at BIG DATA, and CNFlower for the exquisite floral gifts. She stated that DailyView continues to provide readers with rich and interesting data analysis content through the KEYPO Big Data Key Engine. To enhance the BIG DATA corporate brand impression, the company chose the Mid-Autumn Festival to transform "cold data" into a creative, heartfelt gift box, starting with its own brand, aspiring to bring more tangible, beautiful life experiences to others.